Roanoke, VA - October 2015.
Power Credit Union and B2C Enterprises were honored with a Gold MAC award from the Marketing Association of Credit Unions (MAC). This is the third straight year B2C Enterprises, Motion Adrenaline, and their partner Credit Unions have won a MAC Award.
The award-winning "Life is Calling" campaign was created for Power Credit Union in Pueblo, Colorado as a reveal of the financial institution's new branding campaign.
"Power Credit Union had a strong new brand for us to work with," said Bruce C. Bryan, President of B2C Enterprises. "Our team worked closely with them and created an engaging message to motivate their employees and members. We are proud of our partnership and enjoyed both the process and the end result."
Founded in 1986, the Marketing Association of Credit Unions recognizes the marketing accomplishments of credit unions nationwide. Power Credit Union and B2C Enterprises received top honors with a Gold MAC award in the "Image Enhancement" category for demonstrating outstanding marketing achievement.The key objectives of this re-brand project were to attract new members, retain existing members, increase market awareness, and to remain relevant in changing times.
To find out more about the MAC awards visit the website at www.macnetwork.org