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NEWS

Established Regional Commercial Builder Hires Local Advertising Agency to Help Build Their Business

"You have to be excited anytime you get the opportunity to work with a company like R.L. Price,” said Bruce C. Bryan, President and Founder of B2C Enterprises.....“It was time for us to take a more integrated approach to our marketing efforts,” said Bob Price President of R.L. Price Construction.

Local Ad Agency Adds to Its Award Winning Production Team

B2C Enterprises announces the addition of Production Assistant Chloe Lightner. She will work with the website marketing and creative services team to...

Marketing and Advertising Agency Creates Third Documentary

At the annual Mill Mountain Theatre season announcement event on Thursday, September 20th, the iconic cultural institution showed a documentary created to tell the story of...

Marketing and Advertising Agency Announces Launch of Altus Construction Website

B2C Enterprises recently launched a new website for Roanoke-based Altus Construction....build a website featuring a new look, fresh copy, and a more interactive user experience.

Fall Live Sessions: Solving Business Problems Through Creativity (Like the Kirk Ave Creators Do)

Across every business function, getting creative is central to solving business challenges, developing new strategies, and driving change. Creative problem solving is not just brainstorming and ideas do not...

Local Marketing and Advertising Agency Launches Re-Branding of Charlotte-Based Firm

B2C Enterprises is celebrating the successful launch of new branding and a website for the Grigg Group, an employee benefits firm based in Charlotte, North Carolina. The full-service marketing and advertising agency created a customized branding package for the company including a new logo, brand communications, business card, stationery, and a stylized website.

Marketing & Advertising Agency Wins Telly Award for First Documentary Production

B2C Enterprises received a Silver Telly Award in the 39th Annual Telly Awards Showcase for The Grandin Theatre Documentary. The full-service marketing and advertising agency's entry was a two-part film about the historic Grandin Theatre.

Local Law Firm Partners with B2C Enterprises for Marketing and Advertising Support

Local law firm Potter Mariano PLC has selected B2C Enterprises to assist in their firm's growth and fuel their expanding practice. Potter Mariano chose to partner with the full-service marketing and advertising agency to design and build a new website. B2C will continue working with Potter Mariano to execute a website marketing plan for the firm.

Full-Service Marketing and Advertising Agency Chosen by Organization after Thorough Vetting Process

We immediately felt comfortable with the team at B2C Enterprises and that connection was something our group thought was really important," said Brett Rader, Executive Director of Housing Connections. "Ultimately, their extensive knowledge of the branding process and hands-on approach to marketing sealed the deal and we're excited to have them as our partners."

B2C Enterprises Recognized for Creative Achievements

Two ADDY awards were presented to B2C Enterprises on Saturday, February 24th at the Western Virginia Division of the American Advertising Federation ceremony, also known as the ADDYs. The event was held at Charter Hall in the historic City Market Building in downtown Roanoke.

Marketing and Advertising Agency Expands Office Space and Launches New Website

B2C Enterprises has doubled their space on Kirk Avenue SW in downtown Roanoke. The full-service marketing and advertising agency recently expanded their offices at 18A Kirk Avenue SW into the space next door at 20 Kirk Avenue SW. In 2017, B2C grew to ten Roanoke-based employees and was looking for an opportunity to expand."

Barrows Chooses B2C Enterprises as Agency of Record

B2C Enterprises has been chosen as the agency of record for Barrows Incorporated. The firm will provide full-service traditional and digital marketing and advertising for the Roanoke-based business environment specialists beginning this month. Barrows has worked with B2C on a number of occasions and has now hired the agency full time to support their current efforts and projected growth.

Local Marketing and Advertising Agency Continues to Grow

B2C Enterprises announces the promotion of Zion Stores to Production Generalist. He will continue to assist B2C’s creative team in graphic design, but also contribute directly to website production.

Regional Foster Care Placement Agency Hires Roanoke Firm to Close Critical Gap

DePaul Community Resources has partnered with B2C Enterprises to assist with its need to identify 60 new foster families in the Western, Central, and Southwestern regions of Virginia. The full-service agency has been hired to create and implement marketing, public relations, and advertising campaigns to effectively address Virginia’s mounting foster care crisis.

Help Save the Next Girl Leadership Addresses Virginia Association of Broadcasters Board of Directors

George Kayes, VAB President (left), Bruce C. Bryan and Gil Harrington, Help Save The Next Girl Founding Board Members (middle), Christina Sandridge, VAB (right)

Roanoke Marketing and Advertising Agency Helps Create and Launch Branding for New North Carolina IT Company

B2C Enterprises announces its newest client, Hylaine, a start-up information technology and consulting company based in Charlotte, North Carolina. The full-service agency was tasked with creating Hylaine's first-ever branding package and website. Hylaine chose B2C Enterprises after researching various firms across North Carolina and Virginia.

Marketing and Advertising Agency Chosen by Florida Remodeling Franchise

B2C Enterprises has been chosen as the agency of record for its first client in Florida. The firm will assist Re-Bath of Northwest Florida with advertising creation, planning, and placement. The location chose B2C Enterprises after the firm's success with Re-Bath of Southwest Virginia and Re-Bath of Chattanooga, Tennessee.

Digital Marketing and Web Design Expert Joins B2C Enterprises

B2C Enterprises announces the addition of Web Designer and Technical Account Manager Brad Boothe . He will be using his website building and marketing background to expand the options offered by the full-service marketing and advertising agency.

B2C Enterprises Selected as a Winner in the 38th Annual Telly Awards

The Telly Awards has named B2C Enterprises as a Silver Winner in the 38th Annual Telly Awards for their submission titled "B2C Enterprises Services Campaign." With over 12,000 entries from all 50 states and numerous countries, this is a significant recognition.

Experienced Graphic Designer Joins B2C Enterprises

B2C Enterprises announces the addition of Graphic Designer Matt Musselman. He will be assisting B2C's creative team in the graphic design and visual development of marketing, advertising, and communications tools.

Experienced Client Relations Expert Joins B2C Enterprises

"She and I have both been in Roanoke for about the same amount of time and we've worked together in a variety of capacities during her time at Channel 7," Bryan continued. "Kimberly is already engaging with some of our key clients and our team is really excited to have her on board."

Experienced Project Manager Joins B2C Enterprises

B2C Enterprises announces the addition of Project Manager Elizabeth Weisman. She is assisting the full-service advertising and marketing firm with the development and implementation of marketing, advertising, and communications strategies. Weisman’s initial focus will be on supporting Jefferson Surgical Clinic and Vistar Eye Center.

Full-Service Marketing and Advertising Agency Chosen by Commercial Real Estate Management Firm

“With the depth of experience and their exceptional client service, Hall Associates is a great addition to our base of clients,” said Bruce C. Bryan, President of B2C Enterprises. “Our team has been really excited to work through this process with them and we’ve enjoyed helping them tell their story to the regional business community.”

Second North Carolina Urgent Care Franchise Selects Local Firm as Advertising Partner

A second American Family Care (AFC) franchise in North Carolina has chosen B2C Enterprises as an advertising partner. B2C Enterprises will assist the Cary location with television and digital advertising. The firm also works with an AFC branch in High Point, North Carolina.

Richmond Urgent Care Franchise Selects B2C Enterprises as Marketing and Advertising Partner

“They are a fast growing franchise and we’ve been able to step into a great situation with them,” said Bruce C. Bryan, B2C Enterprises President. “We’ve been able to grow together with this team of exceptional and extremely hard working operators and physicians. It’s an honor to work with such a successful group.”

Marketing and Advertising Agency Wins Award for Volunteer Firefighter Recruitment Campaign

“I think what I appreciate most about this award is that it recognizes the results of the campaign,” said Bruce C. Bryan, Founder and President of B2C Enterprises. “It’s obviously great to be acknowledged for good work, but well-done creative that gets the job done has an even greater significance. We’re very proud of our association with the local firefighters and excited our work made a difference.”

Marketing Executive Joins B2C Enterprises as Business Development Liaison

Over the last several years, B2C Enterprises has expanded from assisting many local businesses to managing projects for more than two dozen companies across five states. Lazenby has more than twenty years of experience in sales support and strategic marketing and is expected to be an asset in the marketing and advertising agency's continued growth trend.

Marketing Executive Joins B2C Enterprises as Business Development Liaison

Over the last several years, B2C Enterprises has expanded from assisting many local businesses to managing projects for more than two dozen companies across five states. Lazenby has more than twenty years of experience in sales support and strategic marketing and is expected to be an asset in the marketing and advertising agency's continued growth trend.

Local Volunteer Fire Department Sees Success with Marketing Agency's Custom Recruitment Initiative

For several years, the CSVFD struggled to meet bare-minimum volunteer numbers to function as a sanctioned fire station. With training sessions scheduled to begin in late September, the department enlisted B2C Enterprises to create a strategic marketing and communications plan.

Marketing and Advertising Agency Launches Unconventional Television Ad Campaign

B2C Enterprises is taking their own strategic business advice by launching a new television ad campaign promoting their marketing and advertising services. The campaign is a series of four 15-second commercials highlighting B2C's abilities in advertising, media buying, and public relations.

B2C Enterprises Selected a Winner in the 37th Annual Telly Awards

"The Telly Awards has a mission to honor the very best in film and video," said Linda Day, Executive Director of the Telly Awards. "B2C Enterprises' accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production."

Local American Veteran Wins Free Bathtub to Shower Conversion

Re-Bath and 5 Day Kitchens of Chattanooga and North Georgia announces that Specialist Beth A. Lynch, US Army (Ret.), is the winner of the 2016 Veteran’s Bathtub to Shower Conversion Giveaway. SPC Lynch will receive a bathtub to shower conversion at no cost from the craftsmen at Re-Bath of Chattanooga. The prize is valued at $7,000.

Two North Carolina Companies Select B2C Enterprises as Marketing and Advertising Partner

Phenom Hoop Report and American Family Care of High Point have chosen B2C Enterprises to work on a variety of marketing and communications projects. The Roanoke-based agency will now be working with American Family Care (AFC) in High Point and Phenom Hoop Report, based outside of Raleigh.

B2C Enterprises - Winner of the 22nd Annual Communicator Awards

"Over the past seven years, our relationships with our clients have been the driving force to our success," said Bruce C. Bryan, Founder and President of B2C Enterprises. "Aaron Kelderhouse and Molly Doyle, along with our creative team, consistently do exceptional work on our projects. Winning an award isn't ever the goal, but we love it when our work is appreciated."

Journalist Joins B2C Enterprises to Launch Full-Service Public Relations Department

"This is an area in which more of our clients are requesting help," said Bruce C. Bryan, President of B2C Enterprises. "When I met Jamie I knew almost immediately she'd be a great fit for our culture and would help us better serve our clients' needs. You have to secure talent when you see it and that's what we did at B2C."

Advertisers Win In Winter Storm

With Rentrak/comScore®, viewing and consumer behavior is precisely tracked and analyzed in real time. This gives agencies like B2C Enterprises the capability to evaluate changes in ratings on a day-by-day basis with only a short lag time. In turn, advertisers' media strategies can be adjusted based on actual viewing habits.

Mountaineer Insurance Services Names B2C Enterprises Their Agency of Record

Mountaineer Insurance Services (MIS), an independent insurance agency headquartered in Beverly, West Virginia has named B2C Enterprises their agency of record. MIS has 5 office locations and serves the personal and business insurance needs of individuals, families, and businesses throughout West Virginia.

B2C Enterprises Supports The Spot on Kirk

B2C Enterprises is helping to launch a new music venue near their office on Kirk Avenue. The Spot on Kirk is opening its doors this spring. Greater Roanoke music fans are familiar with the site, as it was formerly home to Kirk Avenue Music Hall.

Taubman Museum of Art Names B2C Enterprises Agency of Record

"The Taubman Museum of Art is excited to once again partner with B2C Enterprises to activate the Museum's new brand and creatively market its programs and exhibitions," said Della Watkins, Executive Director.

B2C Enterprises & WebArt Launch New and Enhanced ReidsFurnishings.com

"We needed an updated user experience for our website," said Andrea Reid Waide, owner at Reid's Fine Furnishings. "We wanted our online storefront to better reflect our in-store atmosphere, and I truly believe we've accomplished that goal."

B2C Enterprises Adds Molly Doyle as Creative Associate

B2C Enterprises is excited to announce the hiring of Molly Doyle as a creative associate. Prior to officially joining the team, Doyle worked as a freelancer for B2C Enterprises and other clients. She will now bring her experience in film making, photography, and graphic design in-house.

B2C Enterprises Recognized for Creative Achievement

Two ADDY awards were presented to B2C Enterprises on Saturday, February 28th at the Western Virginia Division of the American Advertising Federation ceremony. The ADDYs are the advertising industry's largest competition recognizing the creative spirit of excellence in the art of advertising.

Wagner Food Equipment, Re-Bath of Chattanooga, Tech Squared, and Bank of Botetourt Select B2C Enterprises

To help these companies navigate this new world of communications Wagner Food Equipment, Re-Bath of Chattanooga/5 Day Kitchens, Tech Squared, and Bank of Botetourt have chosen B2C Enterprises to serve as their marketing communications partner.

B2C Enterprises' Bruce C. Bryan Reappointed Chairman of Kirk Family YMCA Annual Support Campaign

The Kirk Family YMCA has appointed Bruce C. Bryan, President of B2C Enterprises, chairman of their upcoming Annual Support Campaign for the second year in a row. The Annual Support Campaign raises funds to provide financial assistance to families and children who cannot afford the YMCA's services.

B2C Enterprises Acquires Second Re-Bath Account with Re-Bath of Richmond

"We were pleased to find B2C Enterprises," said Steve Thompson, Re-Bath of Richmond Owner. "They have a great team with a lot of experience.

Their background in design and media buying, along with their success with another Re-Bath franchise really made them a good fit for us. 2015 is looking to be a strong year for Re-Bath and we wanted to have all our marketing strategies in place."

B2C Enterprises Promotes Kelderhouse to Creative Overlord

B2C Enterprises is excited to announce the promotion of Aaron Kelderhouse from Ace Artist to B2C Creative Overlord. While Aaron will still be the in-house Graphic Designer, his duties have expanded to encompass all creative operations for clients, including staff supervision, and production across all platforms.

B2C Enterprises Announces the Addition of McMillan as Project Manager

McMillan comes to B2C Enterprises with experience in sports management and radio marketing/promotions. Most recently, McMillan worked for Wheeler Broadcasting, where she served as the Promotions Director for Q99fm, WFIR News and WLNI. McMillan holds a Bachelor of Arts in Marketing and Management from Radford University.

B2C Enterprises Expands Rentrak's Local Market TV Ratings Currency by Adding Two New Markets

"We've been doing a lot more work in other parts of the state," said Bruce C. Bryan, president of B2C Enterprises. "The quality of the information Rentrak provides and the ease of use for us makes it a logical choice to help us better serve our clients and attract new ones in other key parts of the state who are also forward thinking."

B2C Enterprises Launches Five Video Campaigns in Four States in Just Over a Month

"Creating a story that not only grabs the attention of the audience but also evokes an emotional response is critical in designing a successful commercial," said Bruce C. Bryan, President of B2C Enterprises. "Doing five such campaigns really pushed our creative teams. That's for sure."

B2C Enterprises Selected To Help Presbyterian Community Center's Dragon Boat Race and Festival Fundraising Event.

"We are thrilled to be working with B2C" said Karen McNally, Executive Director of Presbyterian Community Center, "We are excited to utilize their expertise and guidance publicizing The Dragon Boat Race and Festival."

National Recognition For Member One Federal Credit Union

The creative collaboration between Member One Federal Credit Union and B2C Enterprises, a Roanoke based marketing and advertising firm, was a success. In 2013, the "Carl and Roy" project was launched to recruit new members and expand loan generation. The campaign centered around two superheroes who, with Member One's guidance and assistance, were able to "save the day."

B2C Enterprises Celebrates a 5th Anniversary

"It seems like yesterday I was working at my dining room table," said Bruce C. Bryan, Founder and President. "Now we're in our second office on Kirk Avenue in downtown Roanoke and from there we're doing work all over the country. Getting the referrals from our long time clients has been one of the most satisfying parts of our development."

B2C Enterprises Named Agency of Record for Delta Dental of Virginia

"I have appreciated the fresh, creative and strategic perspective that B2C has brought to our advertising projects," said Chris Pyle, Vice President, Marketing and Government Relations for Delta Dental of Virginia. "We have fun working together, which is important to me. And we also get results."

B2C Enterprises Launches Two Client Web Sites - PillarENS.com and Hire26.com

"Defining the specific goal of our clients' online needs is critical in designing a dynamic and successful web site," said Bruce C. Bryan, President of B2C Enterprises. "Both PILLAR and Corvesta have realized the importance of using their web site as an entry point for reaching their targeted audiences."

5th Annual Down By Downtown To Host First Show in Newly Renovated Elmwood Park

Music enthusiasts are sure to be thrilled by the smooth Garrett "G. Love" Dutton, one of the nation's funkiest performers of laid back, alternative hip-hop blues -- a genre he helped define. G. Love, who has recently toured with Jack Johnson and The Dave Matthews Band

B2C Enterprises' Bruce Bryan Appointed Chairman of Kirk Family YMCA Annual Support Campaign

All of the money raised during the campaign goes towards the YMCA's financial assistance program, Everyone Deserves a Y. This program grants the money collect to deserving children, families and individuals in our community.

B2C Enterprises Wins TAP Small Business of the Year Award

"B2C Enterprises was selected not only because of their growth but also because of their positive contribution and commitment to the Roanoke Valley," said Curtis Thompson, Vice President of Financial Services at TAP. "We are excited to celebrate B2C Enterprises as a socially responsible success story."

B2C Enterprises Launches New Interactive Web Sites for Three Clients

"Web site solutions are one of the fastest growing sectors of our business," said Bruce C. Bryan, President of B2C Enterprises. "As companies realize their web sites are an important entry point, we are seeing an increased number of clients ready to take their interactive presence to the next level."

Saving the next girl

Morgan Harrington’s story has been widely chronicled. On Oct. 17, 2009 the 20-year-old Virginia Tech student attended a Metallica concert in Charlottesville. She was abducted and murdered, her body found 101 days later in a remote pasture six miles from the concert venue. The case remains unsolved.

B2C Enterprises wins region's only Silver W3 Award for web site creative work on CarlandRoy.com

The W3 Awards are sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a "Who's Who" of acclaimed media, advertising and marketing firms.

B2C Enterprises' Creative Work with Member One Federal Credit Union Earns Multiple Recognitions

B2C Enterprises and MOFCU were presented with the Diamond Award by the CUNA Marketing & Business Development Council. CUNA, a national network comprised of over 1,100 credit union marketing and business development professionals, annually recognizes outstanding marketing and business development achievements in the credit union industry.

B2C Enterprises Becomes Latest Local Agency To Adopt Rentrak's Local Market TV Ratings Currency

The agency will utilize Rentrak's local TV ratings currency, including its Polk Automotive purchaser integration, to achieve a greater degree of efficiency and effectiveness when planning and buying on behalf of their local market television advertiser clientele.

Local Creative Collaboration Team Wins National Recognition at the 34th Annual Telly Awards

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “The accomplishments of Member One, Motion Adrenaline, Brett Winter Lemon Photography, SAKinterMedia and B2C Enterprises, illustrate a collaborative creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”

B2C Enterprises Recognized for Creative Achievement

Three ADDY awards were presented to B2C Enterprises on Saturday, February 27th at the Western Virginia Division of the American Advertising Federation ceremony. The ADDYs are the advertising industry's largest competition recognizing the creative spirit of excellence in the art of advertising.

Help Save The Next Girl PSA Campaign Earns International Recognition for Area Agencies

"We are honored to once again recognize creative excellence and are humbled to witness all the amazing work being done throughout the industry," said Linda Day, Executive Director of the IAVA. "From everyone at the Academy, we congratulate our 2012 W3 Award entrants and winners for their contributions and commitment to the online world in which we live."

New Employee Helps Grow Agency

“Beth has been instrumental in creating a marketing vision for Vistar, and helping us effectively position the practice as the pre-eminent ophthalmic group in Southwest Virginia. As Beth moves on with her own career growth, I am happy that she will continue to be working with Vistar and helping the practice grow,” says Paul Levy, CEO of Vistar Eye Center.