When they Ask4Help
Sometimes it's a phone call or an email. Every once in a while someone will text me or stop me on the street.
Usually it starts with, "Hey Bruce, do you know someone who...?"
With a little thought and some memory triggers, I am able to suggest a person who can help with insurance, a great woman who does event planning, a scavenger who can find a hard to track down object, a guy who is amazing at making puppets or murals or whatever else it is.
Generally it takes just a little thought for others to build your library of helpers. Do that first and as you connect resources to the people who need them, you'll get some indirect benefit as well.
When you connect people to others you help both parties. Yes, that's a simple concept. If you want to grow your business, one of the best first steps you can take is selflessly and purposefully linking others. You don't do it to directly build sales. That becomes a bi-product of your development as a resource to others in need.
It's rather transparent if you're in it for yourself. Trust me - that rarely works.
Building your library of trusted helpers and making those connections and introductions is a smart way to bring value to your relationships - in and out of the work place.